The UK mobile market is something of a proving ground for high-end handsets, because the voracious appetite of consumers for cutting edge portable technology means that there are more portable devices than people.
If you want an overview of the top-selling handsets on the market at the moment, here is a quick look at each to help you find out what all the fuss is about.
Apple iPhone 4S 16GB
The iPhone 4S has continued to support Apple`s quest to conquer the entire mobile market, with sales trumping many other individual models from its rivals.
You get a 3.5 inch touchscreen Retina Display, an eight megapixel camera with full HD video capture and a dual core processor, to name but a few of its hardware features.
You also get the latest version of the iOS software platform, with the fresh Siri service, which essentially turns your phone into a digital personal assistant that can be asked questions and controlled using your voice alone.
Samsung Galaxy S2
While the recently launched Galaxy S3 is sure to overtake its slightly older sibling, the Galaxy S2 remains one of the best selling smartphones in the UK.
A 4.3 inch Super AMOLED display, dual core 1.2GHz processor and one of the best implementations of the Android operating system around help to keep it close to the top of the sales charts.
Meanwhile it’s surprisingly affordable price point allows it to appeal to a broader audience than the iPhone range.
Nokia Lumia 800
People who want to steer away from the usual iOS or Android experience are beginning to flock to the Lumia 800 from Nokia.This smartphone runs the Windows Phone operating system, which is a stylish and easy to use platform developed by Microsoft.
From a hardware perspective the Lumia 800 is also a solid choice, as it has a 3.7 inch OLED screen, an eight megapixel camera and a unibody polycarbon shell which is available in a variety of colours.
Access to thousands of apps via the Windows Marketplace and impressive integration of social networking and gaming services help to keep the software feeling powerful and out of the ordinary.
BlackBerry Bold 9900
This device remains a best seller thanks to the fact that enterprise users and serious messagers still need a physical QWERTY keypad if they want to type with speed.
It still features a touchscreen display to keep the interface feeling contemporary, but you can always fall back on the keypad when you want that added degree of accuracy while trotting out texts, emails and instant messages.
Samsung Galaxy Ace
The Galaxy range consists of more than just range topping devices and the Galaxy Ace is a more affordable option for those who still want excellent Android features.
With a decent data allowance you can take advantage of its web browsing prowess while you are out and about, while you also get a 3.5 inch touchscreen display, an 800MHz processor and a five megapixel camera to keep things interesting.